Regional Marketing Coordinator
Fully Remote (1-2 day of travel once a month in Florida region)
Permanent Position
Pay: $55k-70k
REQUIRED SKILLS AND EXPERIENCE
- Bachelor's degree in business administration, marketing, or related field preferred; 1+ years of recent marketing experience or 2+ years without a degree. - Proficiency in Adobe Creative Suite and Canva -- Design background and experience - Strong understanding of social media best practices -- specifically LinkedIn, Facebook, Instagram (other platforms are a plus) - A portfolio showcasing design work is highly desirable.
NICE TO HAVE SKILLS AND EXPERIENCE
- Prior experience in the mortgage or real estate industry preferred, OR experience working in a highly regulated industry - Experience running and coaching Loan Officers on event coordination and planning, particularly for trade shows and educational events.
JOB DESCRIPTION
An employer in the mortgage/real estate industry is looking for a Regional Marketing Coordinator to join their team. The ideal candidate will play a crucial role in supporting the company's Retail Marketing functions across the Florida region. This position emphasizes hands-on assistance, training, and content creation for Loan Officers, aimed at increasing market share and system adoption. Some responsibilities of the Regional Marketing Coordinator will include but are not limited to: • Act as a boots-on-the-ground resource for regional social media marketing, creating and posting engaging content. • Provide training and coaching to loan officers (LOs) on CRM and marketing platforms. • Design and create various marketing materials, including print ads and social media graphics. • Offer ongoing CRM and platform support via marketing tips, videos, and communication through ticketing systems. • Assist with compliance reviews and approval of marketing content to ensure adherence to brand standards. • Help coordinate regional events, including trade shows and sales rallies while advising LOs on self-management of events. • Gather user feedback to help enhance marketing platforms and provide administrative support for marketing systems. Location/Travel: • Remote position based in Florida. • Travel required approximately once a month (1-2 days) to branches within a 2-hour driving distance. Schedule: • Monday - Friday • Flexible working hours may apply based on event schedules and regional needs. Training: • Comprehensive training on CRM and marketing communication platforms will be provided, along with ongoing coaching for loan officers. Important to Note: • This role requires a strong focus on hands-on support and collaboration with loan officers and marketing teams, making effective communication and customer service crucial. Company/Position Highlights: • Engage directly with marketing initiatives that impact market share and brand presence in the region. This is an extremely stable and large mortgage organization! Recently, they originated $6.5 billion in new home loans, up 69% from the previous quarter. That's compared to only a 14% increase for the industry, based on MBA estimates. This shows that their relentless focus on providing a better customer-for-life experience, more programs, tools, and technology for their loan officers, and a culture that welcomes new teams to their platform is working and increasing their market share. Additionally, their servicing portfolio grew in the quarter to more than $89 billion, and they generated net income of $37.6 million. All this growth means they have an even greater responsibility to continue delivering on their promises in the months and years ahead. YOU DON'T WANT TO MISS THIS OPPORTUNITY!
