FGI Yacht Group is seeking a dynamic and creative Marketing Assistant to join our team. The ideal candidate will be passionate about the yachting industry and possess strong marketing skills to contribute to our brand's growth and visibility.
Key Responsibilities:
- Assist with the implementation of comprehensive marketing strategies to promote FGI Yacht Group's services, including brokerage, management, and charter offerings.
- Monitor digital marketing channels, including website content, social media platforms, email campaigns, and digital advertising to increase brand awareness and drive customer engagement.
- Assist in the creation of engaging and compelling content, including blog posts, articles, newsletters, and multimedia assets, to showcase our yachts and attract prospective clients.
- Collaborate with internal teams and external vendors to design and produce marketing collateral, such as brochures, flyers, presentations, and promotional materials.
- Collect marketing data and metrics for Marketing Manager to evaluate campaign performance, identify areas for improvement, and make data-driven recommendations.
- Assist with event planning and execution, including boat shows, client events, and promotional activities, to enhance brand visibility and foster client relationships.
- Stay informed about industry trends, competitor activities, and emerging marketing technologies to maintain a competitive edge in the market.
- Uphold brand guidelines and ensure consistency across all marketing communications and touchpoints.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 1+ years of experience in marketing, preferably within the luxury, hospitality, or marine industry.
- Proficiency in digital marketing platforms, including social media, email marketing, and content management systems.
- Excellent written and verbal communication skills, with the ability to craft compelling marketing content.
- Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator,XD) and Microsoft Office Suite.
- Creative thinker with a keen eye for design and aesthetics.
- Highly organized with strong project management skills and attention to detail.
- Ability to work effectively both independently and collaboratively in a fast-paced environment.
- Passion for the yachting lifestyle and a genuine interest in luxury travel and leisure.
Join Our Team:
If you are a marketing professional with a passion for yachting and a drive to excel in a dynamic and rewarding environment, we want to hear from you! Join FGI Yacht Group and be part of a team dedicated to delivering exceptional experiences to our clients worldwide. Apply now with your resume and portfolio showcasing your marketing expertise.
