The RoleNewfangled Studios is a Creative Production Agency crafting social-first, digitally native campaigns for some of the world’s most celebrated brands. We’re searching for an enthusiastic Creative Director of Social Media to bring our social campaigns to the next level. As a member of our social studio’s leadership team, you’ll craft and execute campaigns that inspire the creative team at large, deliver on goals, and keep our clients excited to come back for more. Most importantly, you’ll help us do work that delivers on the four points of the Newfangled North Star; Creativity and Innovation, Business Results, Respect & Inclusion, and Forward Progress.
About You:- You’re a creative leader with the ability to inspire and excite the teams you work with.
- You’re an exceptional writer or designer and are capable of producing creative examples to set the vision for the team.
- You have extensive experience in social video advertising for global brands
- You’re a charismatic presenter, with the ability to sell through big ideas and make the client feel confident
- You have at least 6 years experience in an agency or studio setting, with at least 2 years leading creative teams.
- You have a proven track record of delivering effective and interesting social campaigns. You’re on top of social trends and how best to use them to tell brand stories that move the needle for our clients.
- You’re able to think big picture about a social campaign, always ensuring that every asset ladders up to the campaign’s platform or big idea.
- You have a creator mindset, able to think of engaging social strategies that feel authentic to individual creators even when on a budget.
- You’re passionate about social, and love to brainstorm big ideas
- You excel at taking a big idea and making it come to life across many social assets and channels in ways that feel bespoke and authentic.
- You’re not intimidated by fast paced industry changes in trends and technology. You are excited about new and creative ways to provide value to brands in a post-covid, Gen-AI world.
What You’ll Do
Social Media Mastery- You will stay consistently informed on the most current social media trends across platforms to ensure that our campaigns always feel of-the-moment, and never feel “hello fellow kids”.
- You will be an expert in social advertising best practices, ensuring the team at large has their finger on the pulse when it comes to new advertising formats or platform best practices.
- You will work closely with the social studio to consider their diverse viewpoints with the intention of crafting campaigns that always feel inclusive to all, and not something that mostly speaks to you personally.
- You will be an active participant in shaping the social voice of Newfangled Studios so that our social media presence is vibrant, inviting to clients, and inspiring to potential talent.
- You will be responsible for coordinating and presenting 2 workshops per year to the wider staff of Newfangled Studios, as a way to keep all of our team on top of social trends. Workshops are an opportunity for you and your team to talk about things like emerging social trends, new ad formats, or new ways of thinking for social.
Creative Direction- You will work closely with our clients and staff to craft hyper-current and memorable social media campaigns spanning across multiple platforms and media placements.
- You will give actionable direction, making sure everyone is clear in their next steps while being respective of the process and trying to ensure no one is crunched along the way.
- You will interface confidently with clients from creative presentations to in-person meetings and shoots
- You will direct talent on small scale (lo-fi) social & creator shoots
- You will react to client feedback with curiosity and enthusiasm to collaborate vs. turning defensive of our creative decisions, and will always retain a positive attitude during long ongoing projects.
- You will manage team members in day-to-day work to deliver work on time and according to deadlines, both internal and external.
- You will know and understand our clients’ brand and tone of voice as if they’re your own, and be able to give clear feedback on how to align creative with brand look & tone.
- You will consistently push our team to deliver their best creative, ensuring that our work never becomes expected or unoriginal.
Benefits:- Structured success sharing (bonus) program
- Health, Dental, Vision insurance
- SIMPLE IRA (eligible for company-matching after 2 years of employment)
- Vacation, personal and paid holidays
- Really cool swag and the opportunity to be on our TikTok ;)
