We are seeking an experienced SEO Specialist to join our legal marketing agency.
The ideal candidate will have a deep understanding of SEO with a strong focus on content marketing. You will be responsible for optimizing our clients' websites, creating AI-assisted content, and executing various SEO strategies to improve search engine rankings, drive organic traffic, and increase leads.
Key Responsibilities:
- Develop and implement effective SEO strategies to improve organic search rankings and drive traffic to clients' websites.
- Conduct thorough keyword research and analysis to identify high-value keywords and optimize website content accordingly.
- Utilize AI-assisted tools to produce high-quality, engaging, and SEO-friendly content.
- Perform technical SEO audits and make recommendations for improvements.
- Optimize on-page elements, including meta tags, headings, URL structures, and internal linking.
- Monitor and analyze website performance metrics using tools like Google Analytics, Google Search Console, and SEO software.
- Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
- Conduct competitive analysis to identify opportunities and gaps in the market.
- Provide regular performance reports and insights to clients and internal stakeholders.
- Support the broader marketing team with integrated campaigns and strategies.
Qualifications:
- Proven experience as an SEO Specialist or similar role.
- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
- Experience with SEO tools such as SEMrush, Ahrefs, Moz, or similar.
- Proficiency in AI-assisted content creation tools.
- Strong understanding of content marketing principles and strategies.
- Excellent analytical skills and the ability to interpret data and metrics.
- Familiarity with HTML, CSS, and website administration.
- Strong communication and collaboration skills.
- Ability to manage multiple projects and deadlines effectively.
- Up-to-date with the latest industry trends and developments.
Preferred Qualifications:
- Experience working in a marketing agency or similar environment.
- Google Analytics and Google Ads certifications.
- Knowledge of other digital marketing channels such as PPC, social media, and email marketing.
What We Offer:
- Competitive salary.
- Flexible working hours and fully remote work.
- A collaborative and supportive work environment.
- Access to the latest marketing tools and technologies.