About SideRamp
SideRamp allows professionals to engage with part-time opportunities in the gig economy, offering a centralized platform that manages high-quality, flexible side gigs. We focus on connecting our users to various freelance and part-time work—from discovering opportunities to streamlining the application process.
We're thrilled to collaborate with a fast-growing e-commerce platform seeking a visionary Director of Marketing to spearhead strategic initiatives on a project-based contract.
Key Responsibilities:
- Marketing Strategy:Develop and execute comprehensive marketing plans to drive brand awareness, customer acquisition, and retention. Collaborate with the leadership team to align marketing efforts with business goals.
- Campaign Management:Oversee the planning, implementation, and optimization of multi-channel marketing campaigns. Utilize data and analytics to measure campaign performance and make data-driven decisions.
- Brand Positioning:Define and maintain the brand identity, ensuring consistent messaging across all channels. Monitor market trends and consumer behavior to stay ahead of the competition.
- Team Leadership:Lead a team of marketing professionals, providing guidance, mentorship, and feedback. Foster a collaborative and innovative environment to drive creativity and results.
- Partnership Development:Build strategic partnerships with key industry players, influencers, and media outlets to amplify brand visibility and reach new audiences.
Qualifications:
- Experience:Minimum of 7-10 years of progressive experience in marketing, with a focus on digital marketing and e-commerce. Previous experience in a leadership role is highly desirable.
- Education:Bachelor’s degree in Marketing, Business Administration, or a related field. An MBA or relevant advanced degree is a plus.
- Skills:
- Proven track record of developing and implementing successful marketing strategies that drive growth and revenue.
- Strong analytical skills with the ability to interpret data and metrics to optimize marketing campaigns.
- Excellent communication skills with the ability to influence and negotiate with internal and external stakeholders.
- Proficiency in marketing automation platforms, CRM systems, and other marketing tools.
- Personal Attributes:
- Strategic thinker with a forward-looking approach to marketing and business development.
- Exceptional leadership skills with the ability to inspire and motivate team members towards achieving common goals.
- Detail-oriented with a focus on delivering high-quality results in a fast-paced environment.
We are searching for a dynamic Director of Marketing who is eager to lead our marketing efforts and drive the growth of our e-commerce platform through innovative strategies and impactful campaigns. Join us on this exciting journey to redefine the way we connect with our customers and shape the future of online retail.
Note: Job descriptions may have been edited from their original format to ensure fair hiring standards along with consistent formats across all postings. Salary information is not guaranteed and many estimates are based on a yearly, full-time salary. This system can make mistakes.
