Job Title: Community & Marketing Specialist
Company: Beauty&Hair
Location: Addison, TX - Local and full-time candidates only; no remote work or freelancing
About Us:
For 25 years, the Beauty&Hair team has been committed to helping our customers find the best in wigs, hairpieces, and extensions. We strive to be the leading online source for wearable hair, providing an unparalleled customer service experience. Our network includes Wigs.com, WigOutlet.com, Extensions.com, and HairToppers.com.
Our team culture is collaborative, fast-paced, and focused on innovation and adaptability. If you’re passionate about community engagement, social media, and making a genuine impact in the alternative hair industry, we want you on our team!
Position Overview:
As a Community & Marketing Specialist at Beauty&Hair, you’ll be instrumental in shaping our brand's voice across digital channels. You’ll thrive in social media engagement, community building, and trendspotting. This role is ideal for someone who loves connecting with audiences and enhancing the online customer experience.
Key Responsibilities:
Social Media Engagement
- Track engagement across social media, paid ads, and email campaigns.
- Analyze insights to continuously improve interactions and drive meaningful conversations.
Brand Voice & Community Interaction
- Engage actively with our community by responding to comments, messages, and inquiries in a consistent, brand-aligned voice.
Content Creation & Scheduling
- Plan, schedule, and post story and feed content that resonates with our audience.
- Stay on top of current trends to keep content fresh and relevant, reflecting the brand’s personality.
Content Curation
- Repost influencer content and user-generated content to strengthen community connections and enhance brand visibility.
Customer Data & Insights
- Use customer insights to personalize experiences and ensure smooth, tailored interactions for our community members.
Trend Monitoring
- Stay updated on social media trends, platform changes, and competitor activities to refine our strategy and keep us competitive.
Digital Marketing
- Collaborate closely with the marketing team to enhance cross-channel marketing efforts, integrating social insights to inform and improve email, website, and overall campaign strategies.
Qualifications
- Proven experience in community management, social media, or digital marketing.
- Strong understanding of social media platforms (Instagram, Facebook, TikTok, etc.) and analytics tools.
- Excellent communication skills with the ability to maintain a cohesive brand voice.
- Experience with content scheduling tools such as Hootsuite or similar.
- Familiarity with customer management systems and loyalty programs.
- Creative, proactive, and able to work independently and collaboratively.
Benefits:
- Comprehensive benefits package, including health, dental, and retirement plans.
- Supportive and collaborative work environment.
- Opportunity to make a meaningful impact on our brand's presence.
Additionally
- Local and full-time candidates only; no remote work or freelancing.
- Visa sponsorship is not available for this position.
