Business Insider is hiring a Senior Acquisition Marketing Associate to join our Growth marketing team.
Business Insider is for people who are driven, optimistic and always looking forward. Our mission is to inspire action through thought-provoking stories. We tell our audience what they want and need to know to improve their lives and the world with storytelling that is accessible, smart, sometimes unexpected, and always helpful. Our team members embody and uphold Business Insider's three core values: we are all one team, we are effective, and we strive to get better every day.
Our growth marketing team employs a results-oriented and data driven mindset to acquire, engage and convert our target audience, turning readers into loyal paying subscribers.
The Role & Team:
As a Senior Associate you will support efforts to build the organization's marketing capacity in support of Business Insider's strategic vision to grow subscribers. This is an exciting opportunity for a detail-oriented professional with strong project management skills and foundational experience in paid and owned media management.
This role reports directly to the Director of Acquisition Marketing and sits on the Growth Marketing Team. This position is based in our New York City HQ with an in-office presence of at least 2 days per week.
Key Responsibilities:
- Support the management of external paid marketing and internal house ad inventory, including preparing copy and creative briefs.
- Effectively manage key 1st party audience segmentations for use in marketing tactics on and off platform.
- Support monthly promotional (sale) efforts. Review creative concepts and collateral against organization brand and growth guidelines.
- Implement new initiatives to grow the newsletter audience via in-product, emails, cross promotion efforts, events etc.
- Effectively Support on other Growth Marketing initiatives as needed; Including reporting and analyzing performance, monitoring KPI's across channels, etc.
The Ideal Candidate Has:
- Experience in a Marketing or Communications role.
- Ability to juggle multiple tasks against competing priorities.
- Strong organizational and project management skills; meticulous eye for detail.
- Excellent writing and editing skills and being able to communicate clearly and effectively.
- Strong verbal and written communicator; ability to draft high quality written communications.
- Knowledge of Microsoft Office.
- Foundational understanding of Meta Ads Manager.
- Foundational understanding of Google Ads.
- Enthusiasm for the mission of Business Insider.
Salary & Benefits:
- Base salary: $65,000 - $70,000 (dependent on skills, experience, and competencies)
- Unlimited PTO, 10 paid holidays, and 16 weeks of parental leave
- Comprehensive medical, dental, and vision insurance plans
- Matched and vested 401k plan
- Access to resources for financial planning guidance, family planning services, mental health reachout and Employee Assistance Programs (EAP)
- Additional benefits include commuter benefits, phone reimbursement, gym membership discounts, and more
Business Insider is committed to providing equal employment opportunities and, when making employment decisions, does not discriminate based on race, ethnicity, gender, gender identity or expression, sex, sexual orientation, age, nationality or national origin, religion, disability, familial status, and military or veteran status. We encourage members of traditionally underrepresented groups to apply.
Are you passionate about this opportunity, but worried that you don't have 100% of the experience we're looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Business Insider.
About Business Insider:
Business Insider is a global journalism company that covers the world of business, tech, innovation, and beyond. With headquarters in New York and offices in San Francisco, London, Belfast, and Singapore, we reach an audience of more than 375 million with storytelling that's fascinating, unexpected, and always helpful.
As a company, we strive to be inspiring and effective, we value Diversity, Equity, Inclusion, and Belonging. Our company motto is "get better every day," which means we value all people. Diversity reflects the different life experiences, identities, and perspectives that make each of us unique. For more information on our DEI mission click here.
