Summary:
Throughout the Boston Celtics’ storied history, they have long stood for equality and respect, including drafting the first Black player, hiring the first Black coach, and playing the first all-black starting five. The Celtics have won a record 18 NBA Championships spanning six (6) decades, including eight (8) in a row from 1959-1966, and winning their most recent in 2024. In addition, forty-one (41) former Celtics players, management, coaches, or staff have been inducted into the Naismith Memorial Basketball Hall of Fame. In December 2002 the team returned to local ownership for the first time since 1963.
Are you ready to play a key role in the relationship management of our fans? As the CRM Manager, you will sit at the intersection of key business functions including ticket sales, marketing, corporate partnerships, and data strategy. This person will have the opportunity to learn multiple areas of the business while playing a key role in laying the foundation of how the business utilizes systems and data. We’re seeking a team member who is passionate about data, sports, and entertainment while thriving in a fast paced, collaborative environment.
Responsibilities:
- Serve as the primary Salesforce administrator and lead all aspects of day-to-day CRM operations, including creating and managing both sales & service campaigns, building reports/dashboards to monitor campaign performance, and fostering growth and automation within the platform.
- Manage and develop CRM Analyst(s)
- Collaborate with key stakeholders to define CRM strategy and shape the future vision of its use within the organization
- Create and optimize CRM pipeline management reports used by sales and service staff, provide department leaders with similar reports and insights to evaluate overall team performance.
- Lead new and optimize existing CRM integrations in partnership with other members of the Business Intelligence & Operations team, IT, Ticket Sales, Member Experience, and third-party vendors.
- Manage Salesforce processes, workflow rules, and business logic to ensure maximum productivity and efficiency.
- Develop and provide end user training while answering and troubleshooting questions from staff
- Conduct routine audits of system usage, including data cleanliness, field usage, and storage capacity.
- Provide operational support for various internal groups and senior leadership.
- Stay up to date with the latest additions and developments in CRM.
- Perform additional duties as assigned by Sr. Vice President of Business Strategy & Operations.
Qualifications:
- 3-5 years of experience in Salesforce CRM administration
- Proven expertise in managing and manipulating data in Microsoft Excel
- Previous management experience a plus
- Ability to critically think with a growth attitude, and deductive problem-solving mindset
- Interest in developing ideas and projects from the ground up and being a self-starter
- Strong attention to detail, communication, prioritization, and organizational skills
- Experience with Ticketmaster Archtics ticketing system and KORE Software platforms is a plus
- Experience with SQL and/or other programming languages is a plus
- Sports league or team background preferred
- Ability to work long/flexible hours, including evenings, weekends, and holidays
- Candidates should be independent, a self-starter, and have a result-oriented mindset
Banner Seventeen, LLC is an Equal Employment Opportunity Employer. All employees and applicants for employment are afforded equal opportunity in every area of hiring and employment without regard to race, color, religion, creed, sex, pregnancy (and pregnancy related conditions), gender identity or expression, citizenship status, national origin, ancestry, sexual orientation, age, physical or mental disability, genetic disposition or carrier status, marital status, familial status, status as a victim of domestic violence, military or veteran status or any other category protected under applicable federal, state or local law.
