VP Business and Product Strategy- Wealth and Investing
As the VP of Business and Product Strategy for the Wealth & Investing consumer brands, your primary focus will be developing, overseeing, creating, and maintaining a roadmap with holistic revenue-driving initiatives. These initiatives aim to grow and engage the audiences of Barron's, MarketWatch, and Investor's Business Daily. You will be instrumental in creating new product ideas and ideas for critical enhancements to current products that drive audience and engagement, working in partnership with product management and engineering, editorial, and subscription marketing teams. This is a highly collaborative and visible role that will work with multiple stakeholders to identify growth opportunities and measure success. Your work in this role will be instrumental in shaping the future of our consumer brands.
This role will represent Wealth & Investing across critical, cross-department programs, including—but not limited to—audience and partnership development task forces, rapid business explorations, and other projects that drive growth. This role should also develop a reporting cadence that is consistent and transparent across the organization, tracking the progress of initiatives in meeting business goals.
Responsibilities
- Develop the strategic roadmap for Wealth and Investing consumer brands, working across editorial, product, technology, marketing, etc.
- Align roadmap to key product initiatives that drive business goals of growing and engaging audiences in service of subscription and overall revenue goals.
- Oversee audience development and engagement for Wealth and Investing brands, focusing on bringing in non-subscriber traffic and increasing their engagement on-site.
- Represent Wealth and Investing consumer brands in cross-functional meetings, task forces, and business strategy explorations.
- Led new business strategy initiatives that can expand the breadth and depth of our product portfolio from ideation to execution.
- Develop an operating rhythm for reporting success.
Qualifications
- 10+ years of experience in business and audience strategy in the media/subscription industry.
- Experience working across multiple revenue streams, including subscriptions and advertising.
- Deep understanding of audience data and analytics with some experience in SEO.
- Demonstrated critical thinking skills and strong problem-solving skills.
- High results orientation and ability to effectively juggle and prioritize many competing demands
- Strong communication and interpersonal skills, as well as stakeholder management
- Experience with Adobe Analytics is preferred but not required.
Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Business Area: Dow Jones - Wealth & Investing
Job Category: General Management
Union Status
Non-Union role
Pay Range: $230,000 - $280,000
We recognize that attracting the best talent is key to our strategy and success as a company.As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates.The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.
Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.
For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..
Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
