Company Overview
Swell is the ecommerce platform that empowers merchants of all sizes to deliver exceptional customer experiences. Our mission is to provide intuitive, reliable, and user-friendly tools that help businesses grow. We are seeking a passionate and experienced Marketing Manager to drive strategic initiatives, elevate our brand, and fuel our growth trajectory.
Location
Denver, CO (Onsite)
Marketing Manager Responsibilities
- Develop and execute marketing strategies to grow brand awareness, drive leads, and boost customer acquisition.
- Collaborate with cross-functional teams to align campaigns with product and business goals.
- Manage multi-channel campaigns, including social media, email, paid ads, and content marketing.
- Optimize marketing performance using data-driven insights and analytics.
- Plan and execute go-to-market strategies for product launches.
- Oversee the creation of high-quality marketing assets, such as blogs, case studies, and social posts.
- Monitor market trends and competitors to identify opportunities and maintain brand competitiveness.
- Manage partnerships, agencies, and budgets to maximize marketing ROI.
- Maintain a consistent brand voice across all materials and platforms.
Minimum Qualifications
- 4+ years of marketing experience, ideally in e-commerce, SaaS, or software.
- Proven end to end success in designing and executing multi-channel marketing campaigns.
- Proficiency with marketing tools like Google Analytics, HubSpot, Marketo, or Mailchimp.
- Strong analytical skills with a data-driven approach to decision-making.
- Exceptional written and verbal communication skills with expertise in customer-focused messaging.
- Hands-on experience with SEO, SEM, and paid advertising platforms (e.g., Google Ads, LinkedIn Ads, Facebook Ads).
- Strong organizational and project management skills, with the ability to juggle multiple priorities in a fast-paced, Agile environment.
- Experience working with e-commerce platforms or SaaS products.
- Familiarity with design tools such as Canva, Adobe Creative Suite, or Figma.
Why Join Swell?
At Swell, we take pride in creating tools that businesses love to use—solutions that are reliable, scalable, and easy to integrate. In this role, you’ll have the opportunity to shape our brand’s narrative, drive impactful marketing initiatives, and play a pivotal part in defining the future of e-commerce for businesses around the globe.
