About Game Champions
Game Champions is a fast-growing platform where players compete in free-to-play tournaments for real prizes across games like FIFA and Pragmatic Play slots. In early 2025, we are set to launch our own sweepstakes casino, creating an exciting new experience for our community. To ensure the success of this ambitious launch, we are seeking a Head of Marketing to join our team and lead our marketing efforts.
This role requires the candidate to be based in the United States, with no remote work options.
Role Overview
As the Head of Marketing, you will lead the charge in shaping and executing Game Champions' marketing strategy for our upcoming sweepstakes casino. Your expertise will be instrumental in building a powerful brand, driving user acquisition, and ensuring a successful launch while positioning Game Champions as a leader in the gaming and sweepstakes space.
This is a rare opportunity to be part of a groundbreaking initiative and make a lasting impact on a high-potential gaming platform.
Key Responsibilities
- Marketing Strategy:
- Develop and execute a results-driven marketing strategy to ensure the successful launch of Game Champions' sweepstakes casino.
- Brand Development:
- Build a compelling brand identity through creative campaigns, partnerships, and impactful storytelling.
- Leadership:
- Recruit, develop, and manage a high-performing marketing team focused on acquisition, retention, and engagement.
- User Acquisition:
- Lead innovative campaigns across paid media, SEO/SEM, influencer marketing, and affiliate channels to drive player growth.
- Retention and Loyalty:
- Design and implement retention strategies, including loyalty programs and lifecycle marketing campaigns.
- Market Insights:
- Conduct market research to identify trends, user preferences, and growth opportunities, leveraging data to inform decisions.
- Partnerships and Sponsorships:
- Secure strategic partnerships and sponsorships to expand the brand’s reach.
- Budget Oversight:
- Manage the marketing budget, ensuring cost-effectiveness and strong ROI.
Qualifications and Skills
- Experience:
- 8+ years of marketing experience, with a focus on digital marketing and customer acquisition. Previous experience in gaming, online casinos, or sweepstakes is highly preferred.
- Leadership:
- Proven ability to lead and grow marketing teams in high-growth environments.
- Strategic Vision:
- Capable of crafting and executing long-term strategies with measurable results.
- Digital Marketing Expertise:
- Proficient in paid media, programmatic advertising, SEO, social media, influencer marketing, and affiliate marketing.
- Data-Driven Approach:
- Skilled in using analytics tools to monitor performance and optimize campaigns.
- Creative Mindset:
- Innovative thinker with a knack for developing engaging and unique marketing campaigns.
- Excellent Communication:
- Strong verbal and written communication skills for both internal and external audiences.
- Passion for Gaming:
- Deep interest in gaming, esports, or online casino industries.
- Location Requirement:
- Must be based in the United States. No remote work or relocation assistance is offered.
What We Offer
- High-Impact Role: Be at the forefront of launching a revolutionary sweepstakes casino.
- Collaborative Team: Join a passionate and dynamic group of professionals.
- Competitive Compensation: Attractive salary and performance-based bonuses.
- Career Growth: Opportunities for advancement in a rapidly growing industry.
How to Apply
Are you ready to lead Game Champions’ marketing strategy and be part of a game-changing launch? Apply now by sending your CV and a cover letter to [email address].
Please note: Only candidates based in the United States will be considered for this position.
- Join us and shape the future of gaming with Game Champions!
