Note: The job is a remote job and is open to candidates in USA. Attest BioSciences is hiring a Fractional Chief of Sales & Marketing (CSMO) to help operationalize their go-to-market strategy and drive customer acquisition for their advanced at-home diagnostics. This part-time role will focus on sales leadership, marketing growth, and customer lifecycle management, ultimately transitioning to a full-time executive position after funding.

Responsibilities

Operationalize and iterate on Attest’s established GTM strategy across diagnostic product lines
Develop a sales pipeline across DTC and strategic wellness/community partners, leveraging your existing network to accelerate warm introductions, partnership opportunities, and early commercial traction
Build sales infrastructure including CRM systems, dashboards, and reporting frameworks
Collaborate with the CFO on pricing strategy, revenue modeling, and commercialization economics
Lead brand positioning, messaging, and creative direction across channels
Direct DTC acquisition (paid social/search, retargeting, funnel optimization)
Launch awareness and pre-launch campaigns to build traction and waitlists
Build influencer/creator partnerships and community-based outreach programs
Oversee content strategy, social media, and educational marketing
Develop personalized email/SMS flows for education, onboarding, and retention
Create customer journeys that reinforce trust and support repeat testing
Build loyalty and engagement strategies aligned with long-term health monitoring
Partner closely with the CEO, COO/CSO, CFO and other key stakeholders
Provide KPIs and insights for investor updates and fundraising
Help define and recruit the future commercial team post-seed

Skills

5–12+ years in Sales, Marketing, Growth, or Commercial leadership
Demonstrated success in early-stage startup environments
Experience executing and optimizing GTM strategies
Strong DTC acquisition, funnel optimization, CRM, and analytics experience
Proven ability to build partnerships and leverage an existing network for traction
Strong communicator and storyteller
Able to balance strategic leadership with hands-on execution
Bachelor's degree in a relevant field (Marketing, Business, Economics, Data Analytics, or related discipline)
Healthcare, diagnostics, biotech, or wellness experience
MBA

Company Overview

Attest BioSciences is dedicated to revolutionizing medical testing, particularly cancer screening, by offering innovative, accessible, and comprehensive at-home testing services directly to consumers. It was founded in 2020, and is headquartered in , with a workforce of 2-10 employees. Its website is https://www.attestbiosciences.com.

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[Remote] Fractional Chief Sales and Marketing Officer