Senior Vice President of Ecommerce and Digital Marketing
- Location
- Houston, TX
- Arrangement
- On-site
- Type
- Full-time
- Posted
- Closes
Senior Vice President of Ecommerce and Digital Marketing
About the Company
Join an innovative and rapidly expanding direct-to-consumer ecommerce brand that is redefining the retail landscape.
About the Role
We are seeking a visionary Senior Vice President of Ecommerce and Digital Marketing to lead our next growth phase. In this crucial role, you will:
- Oversee and optimize the paid media budget across multiple channels.
- Build, motivate, and lead a high-performing in-house marketing team.
- Establish and advance data-driven decision-making systems.
- Drive effective customer acquisition strategies and enhance customer lifetime value.
- Execute meticulously planned product launches with excellence.
The ideal candidate will demonstrate a successful history of scaling direct-to-consumer ecommerce brands, particularly within the automotive parts and accessories industry. A comprehensive understanding of ecommerce unit economics, mastery in paid social and search marketing, along with robust leadership experience, is essential.
Qualifications
- 7-10 years of marketing leadership experience focused on scaling DTC ecommerce brands.
- A growth-oriented mindset and disciplined product launch methodology.
- Strong expertise in optimizing marketing effectiveness.
- A proven history in retention marketing.
- Financial acumen with experience managing P&L.
- Outstanding leadership and communication abilities.
- Experience in the automotive aftermarket industry is advantageous.
- A background in creating and refining high-volume creative testing systems is beneficial.
Our organization values a straightforward and action-driven leadership style. We seek a candidate who thrives in a dynamic, founder-led environment.