Senior Vice President of Product Marketing
- Location
- El Paso, TX
- Arrangement
- On-site
- Type
- Full-time
- Posted
- Closes
Senior Vice President of Product Marketing
About the Company
Join an innovative cloud-based software company at the forefront of restaurant management solutions, dedicated to transforming the way restaurants operate.
Industry
Software Development
Type
Privately Held, Private Equity-backed
Founded
2011
Employees
501-1000
Specialties
- catering software
- restaurant operations software
- restaurant accounting software
- restaurant POS integration
- franchising software
- intercompany accounting
- food & labor cost control
- restaurant management
- inventory management
- staff scheduling
- reporting and analytics
About the Role
We are seeking a dynamic and experienced Senior Vice President of Product Marketing to lead the strategic development and execution of product marketing initiatives. As a key member of our executive team, you will be responsible for driving market positioning, leading cross-functional go-to-market strategies, and overseeing the successful introduction of new products and customer lifecycle marketing.
This pivotal role requires someone who can define and enhance the product marketing strategy in line with company goals, craft compelling messaging to articulate product value, and collaborate with sales and customer success teams to ensure seamless execution.
The ideal candidate will possess a robust background in B2B SaaS product marketing, with 12-15 years of experience, including at least three years in a leadership capacity. Experience in positioning and messaging for multi-product platforms, particularly within vertical SaaS or ERP categories, is crucial. You will act as a strategic partner to the CMO and Executive Team, with a comprehensive understanding of sales cycles, customer journeys, and revenue enablement initiatives.
We are looking for a data-driven leader with strong analytical skills, expertise in market research, strategic planning abilities, and exceptional storytelling capabilities. A Bachelor's degree in a relevant field is required, while an MBA is preferred.
Hiring Manager Title
CMO
Travel Percent
Less than 10%
Functions
- Product Management
- Marketing