Chief Marketing Officer for Blockchain iGaming. Job in Denton Move Collective Jobs

Chief Marketing Officer for Blockchain iGaming

Join our dynamic team at the forefront of technology innovation! We are creating a groundbreaking blockchain-based escrow liquidity Layer 2 (L2) platform that revolutionizes fund management across industries such as iGaming and land-based casinos. By leveraging smart contracts, zero-knowledge cryptography, and secure oracles, we transform idle deposits into secure, liquid assets, fostering trust, transparency, and regulatory compliance. Our mission is to eliminate custodial risk, enhance operational liquidity, and automate settlements, thereby crafting a seamless financial ecosystem for businesses and consumers.

We are excited to invite a Chief Marketing Officer to lead our marketing strategy and execution for this innovative platform. Your role will be pivotal in driving brand awareness, adoption, and engagement for our iGaming MVP and land-based casino pilot. You will communicate the benefits of our smart contract-driven escrow, privacy-preserving transactions, and liquidity solutions, shaping our narrative and establishing our platform as a leader in the iGaming space and beyond.

Key Responsibilities

• Design and implement a comprehensive marketing strategy to position our platform as the top solution for secure, transparent, and liquid fund management in iGaming and land-based casinos.
• Craft and execute go-to-market plans for our iGaming MVP and land-based casino pilot, customizing campaigns for operators, players, and regulators in key markets.
• Establish our company as a thought leader in blockchain and gaming through speaking engagements, webinars, and participation in industry events.
• Create compelling materials that simplify complex concepts such as smart contracts, zk-proofs, and oracles for diverse audiences.
• Position our company as a trusted innovator at the intersection of blockchain, DeFi, and gaming, highlighting our commitment to privacy, fairness, and compliance.
• Build and nurture a community of operators, players, and DeFi enthusiasts, encouraging trust and advocacy through platforms like X, Discord, and Telegram.
• Promote our platform's native token and staking opportunities to draw in liquidity providers and yield-seeking investors.

We are looking for someone who has

• A proven track record of developing and executing successful marketing strategies for web3 native projects.
• Experience marketing to a variety of stakeholders, including B2B (operators, regulators) and B2C (players, investors) audiences.
• Expertise in brand strategy, positioning, and storytelling, especially for complex and technical products.
• Familiarity with iGaming or casino industry regulations and compliance requirements is a significant plus.
• Experience in marketing blockchain or DeFi solutions to gaming or financial services audiences.
• Knowledge of multi-chain ecosystems or token-based marketing campaigns.
• An established network within the iGaming, casino, or blockchain industries.