Creative Digital Marketing
PRETTY MAFIAShare this job:
Creative Digital Marketing & Social Media Strategist (Beauty Brand)
Remote | USA | Start Date: ASAP
Hospitality or lifestyle portfolios welcomed
Portfolio required for consideration
Rate
$800/month | Independent Contractor | Remote
About Pretty Mafia
Pretty Mafia Raw Hair is a premium beauty brand delivering ethically sourced, 100% raw hair for women who value
quality, confidence, and culture
. We're not just selling hair — we're building a
movement
. A
sisterhood
rooted in real beauty, raw energy, and the luxury of self-expression.
The Role
We're looking for a
creative digital marketing & social media strategist
to help shape the voice, vision, and vibe of Pretty Mafia online. This isn't about just posting — it's about
building a world
around the brand.
You'll craft stories, direct content strategy, and help us grow an authentic, connected community across Instagram, TikTok, and Pinterest. AI tools can help you brainstorm, but your
creativity, instinct, and eye for culture
lead the way.
What You'll Do
Shape the Brand Story
Bring Pretty Mafia's energy to life through authentic, scroll-stopping content that connects and converts.
Lead the Content Strategy
Plan and direct posts, reels, and story concepts that stay true to our luxury beauty aesthetic.
Influencer Strategy Support
Research and recommend aligned influencers and creatives who fit the Pretty Mafia world.
Email Marketing Ideas
Help shape newsletter campaigns that feel like extensions of our socials — cohesive, luxe, and on-brand.
Audience Insight & Brand Voice
Understand our community — what she loves, what she's scrolling for, and how we speak to her.
Organic SEO & Web Direction
Provide high-level suggestions to keep brand language and visuals consistent across our digital presence.
Content Performance Insight
Track what's working, what's vibing, and how we can evolve the brand's storytelling.
You're a Fit If You…
- Have a clean, elevated creative eye — details matter to you.
- Know how to tell stories that feel
real
and
aspirational
.
- Stay ahead of trends and understand the culture around beauty, lifestyle, and luxury.
- Are self-motivated, organized, and execute with excellence.
- Understand how to balance creative flow with brand consistency.
Compensation
- $800/month (Independent Contractor)
- Flexible hours — results and creativity matter more than clocking in.
How to Apply
Send your
portfolio
,
social media examples
, and a short note on why you're the perfect fit to
with the subject line
Creative Digital Marketing Strategist – Pretty Mafia
Job Type
- Job Type
- Full Time
- Location
- New York, NY
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