Creative Social Media Manager / TikTok Strategist (UGC-Focused) – Travel Brand - Contract to Hire

Happy Soul Adventures is a travel brand focused on soulful, transformative, and joyful travel experiences. We are looking for a highly creative, tech-savvy Social Media Manager who understands TikTok culture, trends, and UGC-driven growth.

This role is execution-heavy, not just planning. You will work closely with the founder (who provides brand vision and creative direction) and manage UGC creators to bring the brand to life.

Key Responsibilities

• Execute TikTok & Instagram Reels content using UGC
• Stay up to date with TikTok trends, hooks, sounds, and formats
• Brief, coordinate, and follow up with content creators
• Edit content using Canva and/or CapCut
• Ensure strict adherence to brand guidelines
• Schedule and optimize posts for engagement
• Proactively suggest content ideas aligned with brand goals

Requirements (Non-Negotiable)

• Proven experience growing TikTok or Instagram accounts
• Strong understanding of TikTok trends and storytelling
• Advanced Canva and CapCut skills
• Experience working with UGC creators
• Excellent attention to detail and ability to follow briefs
• Strong communication and accountability

Nice to Have

• Experience in travel, lifestyle, or luxury brands
• Understanding of brand aesthetics and emotional storytelling

Trial

This role will begin with a 30-day paid trial to assess fit, creativity, and execution quality.

To Apply

Please include

1. Links to TikTok/Instagram accounts you’ve managed

2. 2–3 videos you personally edited or directed

3. A short audit of Happy Soul Adventures’ social media with 5 content ideas