Social Media Pro

Upwork

Location
Anywhere
Arrangement
On-site
Type
Contract
Posted
Closes

I am looking for a Social Media Content & Growth Specialist for my Coaching business.

My ideal hire should be a Social Media Content & Growth Specialist who can help translate strategy into consistent, high-quality execution across platforms. The goal for me is less virality and more on client acquisition.

Scope of Work

  • Develop and operationalize a content strategy aligned with business goals
  • Write and refine high-quality video scripts (short-form primary, and long-form as needed)
  • Manage and maintain a consistent publishing cadence across Instagram, TikTok, YouTube, LinkedIn, and Facebook
  • Repurpose content with platform-specific nuance - not duplication
  • Support development of clear CTA and content pathways that drive inbound interest
  • Maintain an organized content workflow (planning, batching, scheduling)
  • Review performance and iterate based on engagement and conversion signals

An Ideal Candidate should have

  • Demonstrated experience supporting personal brands, coaches, or service-based businesses
  • Strong writing and scripting capability — clear, direct, and audience-aware
  • Solid understanding of platform dynamics across short-form and professional content channels
  • Ability to balance strategy with execution and maintain consistency
  • Professional communication, reliability, and ownership of deliverables
  • Experience in coaching, leadership, or personal development space (nice to have)
  • Familiarity with content scheduling and analytics tools (nice to have)
  • Exposure to lead generation or conversion-focused content strategies (nice to have)

As you apply, please include

  • Relevant examples of work (accounts, content, or scripts)
  • Brief overview of your approach to content and growth
  • Availability and pricing along with legit references

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