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Marketing Manager, Subscription Growth
VirtualVocations
A company is looking for a Marketing Manager, Subscription Growth.
Key Responsibilities
Define and execute the marketing strategy for Premium+ subscriptions across app and web properties
Drive conversion optimization and manage app marketing initiatives beyond subscriptions
Collaborate with cross-functional teams to align product roadmap and execute marketing campaigns
Required Qualifications
Bachelor's degree in Marketing, Communications, Business, or a related field
5-7 years of experience in growth marketing, product marketing, or consumer subscription marketing
Experience optimizing marketing strategies for mature products in high-scale environments
Strong understanding of subscription business models and lifecycle marketing
Data-informed decision maker with experience in cross-functional collaboration
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