Marketing Manager, Subscription Growth

VirtualVocations

A company is looking for a Marketing Manager, Subscription Growth.

Key Responsibilities

Define and execute the marketing strategy for Premium+ subscriptions across app and web properties

Drive conversion optimization and manage app marketing initiatives beyond subscriptions

Collaborate with cross-functional teams to align product roadmap and execute marketing campaigns

Required Qualifications

Bachelor's degree in Marketing, Communications, Business, or a related field

5-7 years of experience in growth marketing, product marketing, or consumer subscription marketing

Experience optimizing marketing strategies for mature products in high-scale environments

Strong understanding of subscription business models and lifecycle marketing

Data-informed decision maker with experience in cross-functional collaboration

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