Are you passionate about shaping world-leading experiences at the forefront of the AI movement? Do you thrive in collaborative environments alongside talented colleagues who have a track record of founding, building, and successfully selling a 10 billion dollar unicorn? If so, Dola AI is looking for a digital marketing manager to join our exceptional team!
As the Digital Marketing Manager for user growth, you will play a pivotal role in accelerating the growth trajectory of Dola's user base. Leveraging your expertise in digital marketing and user acquisition strategies, you will spearhead campaigns aimed at increasing user adoption, engagement, and retention across our platforms. This role offers a unique opportunity to combine data-driven insights with creative marketing tactics to fuel the expansion of our user community.
If you're ready to contribute your expertise to an innovative AI-driven company with a dynamic team, we'd love to hear from you. Join us in shaping the future of user experiences with AI at Dola AI!
The Role
- User Growth Strategy: Spearhead growth initiatives focused on market penetration and user acquisition through targeted paid social campaigns across platforms such as LinkedIn, X, Meta, Google, and TikTok.
- Campaign Execution and Optimization: Plan and execute multi-channel marketing campaigns, employing optimization strategies to improve performance metrics and CAC. Stay abreast of the latest trends in digital advertising, incorporating new tactics to stay ahead of the curve.
- Influencer Marketing: Create and implement influencer marketing strategies that are in line with the overall marketing goals.
- Analytical Oversight: Work closely with the analytics team to analyze campaign data, adjust strategies based on performance insights, and utilize AI tools in the tech stack to increase productivity and campaign efficiency.
- Innovative Engagement: Explore and test new paid channels and techniques, including AI-driven approaches, to discover and scale effective user acquisition tactics.
- Cross-functional Collaboration: Lead product launches and marketing strategies, tailoring approaches to align with both global and local market needs, and collaborate with cross-functional teams to ensure cohesive execution and messaging.
Requirements
- Experience: Minimum of 3-5 years in marketing, with a strong emphasis on paid social advertising and digital marketing in tech or startup environments.
- Analytical Skills: A highly analytical mindset with a proficiency in using data to inform marketing strategies and decisions. Experience with digital ad analytics and optimization tools.
- Tech Savvy: A keen interest in the latest digital marketing innovations and technologies, with experience or strong interest in integrating AI tools to enhance marketing productivity.
- Creativity and Innovation: Demonstrated ability to integrate creative marketing tactics with data-driven insights, aiming for high engagement and effective user acquisition.
- Communication: Excellent communication skills, capable of crafting clear messaging and collaborating effectively with internal teams and external partners.
About Dola AI
Easier, smarter, and faster, Dola AI is the perfect personal assistant. Our proprietary technology turns even the most complicated commands in text, voice messages, or images into clear calendar events right in your messaging app. The next big feature of Dola will be launching within the next few months.
Since soft launching in March 2024, Dola has attained over 260,000 users across 70 countries and was listed as a top ranked product in our ProductHunt launch.
Dola AI was founded by a team with the track record of founding, building, and successfully selling a 10 billion dollar unicorn. We are very product-driven, spending the majority of our effort to making a perfect product. We also have a very flat, open culture, encouraging everyone to share their thoughts and opinions on how to take things to the next level.
