SiO Beauty makes innovative, non-invasive anti-aging products to help women and men feel their best. Our patches for the face and body are made of medical-grade silicone and have been clinically proven to smooth wrinkles overnight. Our cryo skincare line combines the power of cold therapy and massage to help tone and depuff the skin. SiO Beauty has appeared in New Beauty, Byrdie, Health Magazine, Us Weekly and many other publications. In addition to siobeauty.com, the product is available in retailers such as Amazon, Blue Mercury and Dermstore.
SiO Beauty is looking for a Social Media Freelancer to help our team. This person will lead our organic Instagram, Facebook and TikTok channels.
Social Media Strategy:
- Develop and implement social media strategy to increase brand awareness, engagement and number of followers
- Create content calendar aligned with brand pillars, seasonal campaigns and evergreen messaging, with goal of posting daily
Community Engagement:
- Foster relationships with our online community by actively engaging with followers and other brands, and responding to comments and messages
Content Creation:
- Produce high-quality, on trend and engaging content (including graphics, videos and photography) for social media channels
- Work with Director of Marketing to source relevant UGC
- Write compelling captions
Analytics:
- Track and analyze social media performance to drive continuous improvement
- Prepare reports and insights, highlighting successes, trends, and opportunities for growth
Requirements:
· 4-5 years direct experience working on social media accounts
· Must have experience working with CPG brands, beauty brand preferred
· Familiarity with popular social media management tools
· Proficiency with digital media software creative tools, such as Canva
