▶ Who we are
Imagine working in a place where continuous improvement and innovation is celebrated and rewarded; where fast-paced, high-impact teams come together to positively drive results for one of the largest & most iconic brands in the world.
As the only rapidly growing retailer, you may know us as your friendly neighborhood store. You probably know our familiar name, have seen our pervasive logo, and have tried our highly sought-after products, such as Slurpee® and Big Bite®. “Brain Freeze” is a 7-Eleven registered trademark for our 53-year old Slurpee® and with over 77,000 stores globally (more than any other retailer or food service provider), we sell over 14 million a month.
But there’s a lot more to our story and much more left to be written. We are transforming our business, ensuring we are customer obsessed and digitally enabled to seamlessly link our brick and mortar stores with digital products and services.
At 7-Eleven the entrepreneurial spirit is in our DNA and has been ever since our inception 90+ years ago. It’s what drove us to invent the convenience industry in 1927 by envisioning how a simple ice dock could provide household staples such as milk and eggs to better serve the needs of our customers.
Today we are redefining convenience and the customer experience in big ways...we are fundamentally changing our culture and we want talented, innovative, customer obsessed, and entrepreneurial people like you to come make history with us.
▶ How we lead
At 7-Eleven we are guided by our Leadership Principles.
- Be Customer Obsessed
- Be Courageous with Your Point of View
- Challenge the Status Quo
- Act Like an Entrepreneur
- Have an “It Can Be Done” Attitude
- Do the Right Thing
- Be Accountable
Each principle has a defined set of behaviors which help guide the 7-Eleven team to Serve Customers and Support Stores.
▶ About This Opportunity
JOB SUMMARY:
We are seeking a Director Of Gulp Media Network, 7-Elevens Retail Media division. You and your team will oversee planning, execution, and reporting of advertising campaigns for Gulp Media Network. You will manage the relationship with vendors, merchants and GMN sales organization to ensure alignment with objectives and company strategies.
You thrive working in a fast paced retail environment and driving large-scale changes across your organization and influencing stakeholders. Strong background in media planning, buying and deep understanding of retail industry and digital advertising landscape is a must.
KEY DUTIES AND RESPONSIBILITES:
- Lead the strategic oversight of multi-channel campaigns, ensuring alignment with business goals and financial efficiency
- Lead all sales funnel management to hit revenue targets
- Develop cross-channel planning, bridging the gap between 7-Eleven teams, including Brand, C-Shopper, Shopper Marketing, Merchandising, Joint Business Planning teams and execution team
- Select, manage and drive execution agencies, to ensure campaign optimization of multi-channel advertising campaigns, including radio, in-store programmatic and pump screens
- Establish and maintain a performance monitoring framework, delivering actionable insights an strategic recommendations to stakeholders
- Champion a data-driven culture, utilizing analytics to inform and optimize media strategy and execution
- Act as the primary strategic contact for vendors and agencies, fostering collaborative partnerships and aligning media initiatives with organizational objectives
- Advocate for the strategic integration for retail media insights, enhancing business decisions and strategic planning
EDUCATION AND EXPERIENCE: EDUCATION: Bachelors/4 Yr Degree YEARS OF RELEVANT WORK EXPERIENCE: 10+ years YEARS OF MANAGEMENT EXPERIENCE: 6+ years CERTIFICATIONS / LICENSES: Click or tap here to enter certifications/licenses required or preferred. SPECIFIC KNOWLEDGE AND SKILLS: - Strong background in media planning and buying - Deep understanding of retail industry and digital advertising landscape - Experience in Retail Media not required but preferred
