The Company
Since 1945, EBONY has celebrated and chronicled Black excellence and leadership worldwide. In January 2021, the iconic brand was relaunched under new ownership as EBONY Media Group, a diversified multi-platform media company. This is an exciting chapter for the beloved brand, and we are looking for talented, enthusiastic candidates to join our close-knit, highly collaborative team. We are calling all innovators and creators who want to be part of the legacy by helping shape EBONY’s future!
We are seeking an entry level Junior Brand & Marketing Associate for a project-base role.
EP100 Marketing Amplification - Support the execution of the Marketing Amplification plan for EP100
- Develop outreach emails to brand partners for gifting/partnerships
- Update the gifting tracker spreadsheet
- People's Choice Award
- Support the development of copy for the webpage
- Support the delivery of marketing deliverables to appropriate teammates
- Collaborate on the development of the rollout with Social/Digital/PR
- Trip to Power Sweepstakes
- Support the development of copy for the webpage
- Pull together content from 2022 to be placed into a sizzle reel
- Support the delivery of marketing deliverables to appropriate teammates
- Collaborate on the development of the rollout with Social/Digital
- Legacy of Power
- Support identifying and booking "shadow talent"
- Support identifying and booking content creators to pair with "shadow talent"
- Support with developing the consumer-facing language and messaging for the campaign
- Collaborate with Loren to deliver all pertinent information for legal
- Support the development of copy for the webpage
- Support the delivery of marketing deliverables to appropriate teammates
- Collaborate on the development of the rollout with Social/Digital/PR
- Unlock the Power of Design
- Support the development of copy for the webpage
- Pull together content from the 2024 gala & Brandon Blackwood shoot to be placed into a sizzle reel
- Support the delivery of marketing deliverables to appropriate teammates
- Collaborate on the development of the rollout with Social/Digital
- Influencer Marketing Campaign
- Support identifying key influencers/talent for booking
- Support the development of the official influencer marketing campaign in doc or deck form
- Support the booking of vendors (car service, glam, etc)
- Support with the development of outreach email to influencers/talent
EP100 Recap Sizzle - Support the development of EBONY's EP100 sizzle reel
- Support identifying producers of content
- Support the development of the shot list
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Strong written and verbal communication skills.
- Proficiency in MS Office and marketing software.
- Basic understanding of marketing principles and branding concepts.
- Ability to work collaboratively in a team environment.
- Strong organizational skills and attention to detail.
