Content Marketing Manager - Remote
Location: Remote; available to employees in Denver, CO; Atlanta, GA; Austin, TX metro areas.
Job Overview
Join our innovative team dedicated to empowering growth-oriented businesses! We are seeking a passionate Content Marketing Manager who excels in producing compelling content that engages and drives results. In this pivotal role, you will collaborate with our Practice Leaders and sales teams to bring our specialized services to life through impactful campaigns and multimedia content that truly resonates with our target audience.
Company Culture And Values
We are a dynamic firm specializing in Finance, Accounting, and HR services, committed to supporting early and growth-stage companies in achieving their strategic objectives. Our inclusive and vibrant culture fosters creativity, curiosity, and authenticity, empowering our team to make a meaningful impact as we help clients unlock their full potential.
Key Responsibilities
- Develop and deliver engaging content and tools that equip sales teams and Practice Leaders to meet their goals and enhance client engagement.
- Create high-quality content that positions our brand as a thought leader in fractional Finance and HR services.
- Plan, execute, and manage multi-channel demand generation campaigns, utilizing platforms such as email, social media, video, eBooks, webinars, and podcasts.
- Design and implement targeted email campaigns for prospecting, events, and client engagement.
- Leverage strategic partnerships to expand campaign reach and effectiveness.
- Coordinate logistics for both virtual and in-person events, ensuring seamless execution.
- Lead virtual events, including webinars and panel discussions, to drive client engagement and showcase our expertise.
- Collaborate with cross-functional teams to align marketing initiatives with company objectives and regional targets.
- Utilize HubSpot for campaign tracking, reporting, and optimization based on performance data.
- Stay updated on market trends and emerging digital tools to continuously enhance our marketing strategies.
- Manage relationships with external vendors and freelance talent.
Required Skills
- Extensive experience in content marketing with a proven track record of generating high-quality, lead-driving content.
- Proficient in creating and managing digital campaigns across multiple channels, such as email and social media.
- Exceptional writing and storytelling ability, with a portfolio showcasing clear, engaging, and persuasive content.
- A collaborative team player who excels at building strong relationships with various stakeholders.
- Highly organized, adept at managing a comprehensive content calendar and prioritizing tasks effectively.
- Self-motivated, adaptable, and capable of adjusting strategies as needed.
- Expertise in HubSpot, including campaign tracking, email automation, and data analytics.
Qualifications
- Minimum of 7 years of experience in content marketing, digital marketing, or demand generation.
- Experience in professional services or consulting is preferred.
- HubSpot proficiency is required.
Career Growth Opportunities
This role offers a unique opportunity for professional development within a supportive and innovative environment. You will lead impactful projects that enhance your expertise in content marketing and digital strategies, paving the way for your growth within the company.
Compensation And Benefits
- Salary: \(80,000 - \)100,000 base, plus bonus.
- Benefits include PTO, medical, dental, vision, HSA match (depending on plan), 401(k), and a cell phone stipend.
If you’re an accomplished content marketing professional ready to make a significant impact, we are excited to meet you!
Employment Type: Full-Time
