The Role
As our Social Media & Marketing Coordinator, you'll be at the forefront of executing the Jade Trau digital strategy, shaping the way we connect with our audience. You'll be responsible for creating captivating content, building a strong online community, and driving engagement across our social media platforms and assisting the Marketing Team to deliver our full 2025 plan.
What You'll Do:
- Crafting Digital Magic: Develop and execute a social media strategy that aligns with our brand vision and business goals.
- Brand Content Creation: Create stunning visual content, write engaging copy, and curate compelling stories that resonate with our audience.
- UGC Creation: Develop and curate engaging user-generated content (UGC) for optimal distribution across all social media platforms. This includes conceptualizing, scheduling, capturing, editing, and publishing compelling photo and video content.
- Community Building: Foster a vibrant online community by responding to comments, messages, and reviews promptly and professionally. Actively manage and engage customer inquiries received through Social Media platforms.
- Campaign Execution: Collaborate in the development and execution of innovative social media campaigns that drive brand awareness, consideration, and sales. Collaborate with cross-functional teams to execute comprehensive marketing strategies, including campaign planning, product launches, multi-channel calendars, and seasonal promotions.
- Support Digital Marketing Manager: Provide end-to-end support for email marketing campaigns, from design conception to final approval. This includes crafting compelling copy, selecting appropriate imagery, and ensuring timely delivery of weekly email templates.
- Brand Operations Support: Assume responsibility for the organization, accuracy, and timely delivery of all printed and digital collateral, such as line sheets, e-commerce imagery, and digital marketing assets. Maintain the accuracy and currency of all website content, including product pages, images, SEO titles, and hero images.
- Data-Driven Insights: Track and analyze social media performance metrics to identify trends and optimize our strategy and drive business growth.
- Staying Ahead of the Curve: Stay up-to-date with the latest social media trends and platforms to ensure we're always ahead of the game.
What You'll Need:
- A passion for social media and a keen eye for visual aesthetics
- Experience in social media management, preferably in the luxury or jewelry industry
- Strong understanding of social media platforms, especially Instagram and TikTok
- Excellent communication and writing skills
- A creative mindset and ability to think outside the box
- Strong organizational and time management skills
- Proficiency in design tools such as photoshop and canva and social media analytics platforms
- Experience with Shopify
Join Us
If you're a creative and strategic thinker with a passion for jewelry and a love for social media, we invite you to join our team. You'll have the opportunity to work with a talented team, contribute to a world-renowned brand, and make a significant impact on our digital presence.
To apply, please send your resume and cover letter to careers@jadetrau.com
