Position: Creative Director
Location: USA / Remote
Company: Wanna.com / Wanna Parlay
About Us:
Wanna.com and Wanna Parlay are revolutionizing the daily fantasy sports and sports betting landscape. We are a cutting-edge platform dedicated to providing our users with an immersive and social experience in sports gaming. Our goal is to create an unparalleled community where competition and camaraderie thrive. As we expand our reach and launch innovative products, we are seeking a visionary Creative Director to lead our marketing efforts and drive our brand to new heights.
Job Description:
We are looking for a seasoned Creative Director with extensive experience in the daily fantasy sports (DFS) or sports gambling industry. The ideal candidate will have a proven track record of working with major players in the DFS or sports betting sector, such as DraftKings, FanDuel, MGM, or ESPN. This role will be crucial in overseeing all marketing content and strategies, ensuring that our brand message is consistent, engaging, and resonates with our target audience.
Responsibilities:
- Lead the creative vision and execution of all marketing campaigns, ensuring alignment with our brand’s core values and objectives.
- Develop and implement comprehensive marketing strategies to drive user acquisition, engagement, and retention.
- Oversee the creation of high-quality content across all channels, including digital, social media, video, and print.
- Collaborate with cross-functional teams to ensure a cohesive and integrated approach to marketing efforts.
- Conduct market research and competitive analysis to stay ahead of industry trends and identify new opportunities.
- Manage relationships with external creative agencies and vendors to produce top-tier marketing materials.
- Mentor and inspire a team of creative professionals, fostering a culture of innovation and excellence.
- Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred.
- 3+ years of experience in a creative leadership role, preferably within the DFS or sports gambling industry.
- Proven success in developing and executing large-scale marketing campaigns for major brands.
- Strong understanding of the sports betting and daily fantasy sports markets.
- Exceptional creative and strategic thinking skills, with a keen eye for detail and quality.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.
- Proficiency in creative software and tools, including Adobe Creative Suite, Final Cut Pro, and other relevant applications.
- Passion for sports and a deep understanding of sports culture and fandom.
What We Offer:
- Competitive salary and performance-based bonuses.
- Comprehensive benefits package, including health, dental, and vision insurance.
- Flexible work environment with opportunities for remote work.
- A dynamic and innovative team dedicated to disrupting the sports gaming industry.
- Opportunities for professional growth and career advancement.
How to Apply:
Interested candidates should submit their resume, a cover letter detailing their relevant experience, and a portfolio showcasing their previous work to: jsmorris@wanna.com
Please include "Creative Director Application - [Your Name]" in the subject line.
Join us at Wanna.com and Wanna Parlay and be a part of shaping the future of sports gaming!
Wanna.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
This job posting aims to attract a highly experienced and creative individual from the DFS or sports betting industry, highlighting the responsibilities, qualifications, and benefits of the role while ensuring the company Wanna.com's innovative and dynamic environment is communicated effectively.
