Company Description
We are a fast-growing, top-producing, team at Usage AI, looking for our first Head of Marketing. Our vision is to be the #1 company in the world eliminating all cloud software waste, empowering our customers to reinvest in greater innovation, productivity, and growth. We’re looking for an aspirational and results-driven Head of Marketing, with a passion for product marketing & cloud technologies, and an ability to understand and articulate the Usage AI value proposition. This role will lead all aspects of the marketing strategy focused on promoting the Usage AI brand and building demand generation campaigns focused on driving marketing qualified leads.
Role Description
- work closely with the Usage AI sales and product development teams to create collateral across the product lifecycle including pitch decks, sell-sheets, FAQs and customer testimonials.
- Develop, manage, and execute events strategy for in-person multi-customer events with a key focus on building our events program and generating new business opportunities.
- Support Conference strategy for AWS specific events such as AWS re:Invent, AWS Summits, etc.
- Develop and own the overall marketing strategy to increase brand awareness and generate qualified leads.
- Craft and execute multi-channel campaigns including content marketing, email marketing, paid ads, SEO, social media, and events.
Qualifications:
- 5+ years of experience in B2B marketing, preferably in SaaS or tech.
- Proven track record of building and executing successful marketing campaigns from scratch.
- Strong understanding of inbound and outbound marketing tactics, lead generation, and marketing automation tools.
- Experience with digital marketing, content creation, SEO, and analytics tools (e.g., HubSpot, Google Analytics).
- Ability to work independently in a fast-paced, early-stage startup environment.
- Exceptional communication skills and creativity, with a passion for storytelling and brand building.
- Hands-on experience planning and executing marketing events that engage customers and generate leads.
Bonus:
- Experience marketing to technical audiences (DevOps, engineers, tech leaders).
- Familiarity with cloud computing or cost optimization tools.
Benefits:
- Top-tier Health, Dental, and Vision.
- Daily catered lunch
- Competitive salary and equity options.
- Performance-based bonus