Growth Marketing Manager

Obviously AI • Full-time • San Francisco, CA, US • 2m ago

Data Science problems are everywhere, but the talent is not. At Obviously AI, our vision is to turn every company into an AI company. We do this by providing businesses with access to world class, on-demand data science talent that helps them solve real business problems. On the back end, we empower data scientists with a set of internal groundbreaking tools to help them deliver results in minutes, not months.

We're a small, scrappy group of people with a strong bent toward failing fast, bias for action and attention to detail. We're focused on doing the best work of our lives and believe in having a healthy separation of work and play. We keep working hours flexible and are building a hybrid team with most of us located in San Francisco, CA and others working remotely around the world.

Obviously AI is backed by some of the top venture capital firms in the US, and you'll be on the ground floor of a fast-growing company with a big mission.

About You

Are you a master of metrics, a wizard of optimization, and a connoisseur of conversion? Do you love to experiment, iterate, and test your way to success?

As a Growth Marketing Manager at Obviously AI, you will be on the ground floor of an incredible opportunity to pair your creativity and analytical mind to drive growth across channels like paid search, visual ads, content marketing, social, email and more. You will work closely with the CEO and sales team to develop and execute campaigns that engage and convert our target audience.

You will have no shortage of creative freedom and marketing resources like content writers, designers, etc. at your disposal.

Our ideal candidate for this role is someone who really wants to get their hands dirty in a small, scrappy team. You should be excited about the idea of solving different challenges everyday, specially ones where you have to communicate a complex product in a simple way to end users. You'll report directly to the founders, you'll be a key proponent of Obviously AI's early success and have the equity (aka. "skin in the game") to make it worthwhile.

Here are some other qualities we're looking for in a perfect hire{{:}}

You are not afraid of failure
You can think out of the box and try new things that have never been done before
You are a clear and creative thinker with excellent written and verbal communication skills
You can creatively articulate complicated concepts in layman terms.
You are comfortable with continuously churning new ideas, copy and messaging
You have the analytical skills to build a marketing strategy, measure outcomes and a/b test your assumptions
You love machine learning and data science, and are always up to speed with the latest developments in the space.
You possess the personality to easily connect and become familiar with new people
You work collaboratively but autonomously{{:}} asking for what you need, but not expecting micromanagement
You like processes and want to help build it, but you're also OK with the "organized chaos" of a small team
You're excited to build a career at an energetic startup, with an eagerness to learn and develop your skill set across a wide range of activities
You're comfortable communicating new ideas and experimenting without fear of failure
You're able to pick up new skills quickly, and adapt well to feedback on your work

Responsibilities

Continuously churn out new messaging ideas and marketing campaigns that drive user acquisition and revenue growth
Develop and implement A/B test to rapidly validate your ideas by running ads, social campaigns, email campaigns and optimizing landing pages
Build detailed analytics and user workflow pipelines via Google Analytics, Mixpanel, Hotjar, etc. to analyze and improve performance of your campaigns
Collaborate with contract workers like content writers, designers, etc. to create compelling conversion-focused marketing assets that engage and inspire our audience
Creatively come up with new growth opportunities and explore unconventional ways to grow top of the funnel, including but not limited to, trying new channels
Track and report on key performance metrics, providing insights and recommendations for ongoing optimization and improvement

Requirements

Bachelor's degree in Marketing, Business, or a related field
4+ years of experience in marketing, with a proven track record of driving measurable results
Strong analytical and data-driven mindset, with experience using tools such as Google Analytics, Mixpanel, Amplitude, Hotjar, etc
Strong experience with running paid ads on Google Search, Google Display, Twitter and Linkedin Ads
Strong experience managing or working with contract workers across different time zones
Strong experience creating concise, clear briefs for writers, designers, and other team members
Experience with A/B testing, conversion rate optimization, and other growth-focused tactics
Strong written and verbal communication skills, with the ability to articulate complex ideas in a clear and concise manner
Familiarity with marketing automation tools such as Hubspot, Marketo, Zapier, etc
Excellent communication and presentation skills
Ability to easily explain complex ideas in simple layman language (Important)
Ability to think spontaneously on the spot
Great proficiency in English and ability to start and engage conversations
An autonomous, independent, and collaborative work ethic and style
Work in a hybrid model- 3 days a week in SF