Social Media Content Creator At Top Workplace in Nevada!
About the Role
We're seeking an exceptional Content Creator who excels in writing and has a passion for telling engaging stories. You'll represent our clients, creating engaging content that embodies their brand and resonates with their audience. Imagine this: you'll be crafting posts, stories, and reels that truly engage the audience—content that captivates and showcases our clients as the go-to experts in insurance. You'll be crafting strategies to ensure that content connects with the right audience and achieves the desired outcomes. If you enjoy keeping up with the latest trends and have a knack for showcasing a brand's unique character, we’d love to connect with you
Responsibilities Include (but not limited to)
- Manage multiple monthly content calendars.
- Collaborate with the graphic design team to concept and create platform-specific content.
- Strong understanding of content pillars and their role in building a cohesive and engaging social media presence.
- Develop and implement content strategies that encompass a variety of formats (e.g., educational, informative, entertaining) and leverage relevant industry trends while maintaining a consistent brand voice for each client.
- Contribute to the company social media editorial calendar and oversee campaign execution.
- Participate in filming and developing Reels and Tik Tok trending videos.
- Draft and schedule social media content through 3rd party platforms and native platforms
- Stay informed of social media marketing trends and social channel capabilities as they rapidly evolve. Be proactive in informing the team of social media trends and opportunities that directly support Melon’s social media strategy.
- The ability to articulate the importance of a business to have a social media presence and provide additional content ideas to clients.
Knowledge Requirements + Abilities
- Bachelor’s degree in marketing, social media management, communications or related field preferred but not required
- Strong organizational skills and attention to detail.
- Strong copywriting and copy editing skills
- Excellent written and verbal communication skills, with the ability to create engaging content that resonates with diverse audiences.
- Creative thinker with a passion for storytelling and visual communication.
- Ability to take an idea and turn it into compelling content.
- Conduct research to understand client needs, target audiences, and industry trends.
- Analyze content performance to make data-driven adjustments.
- The ability to adapt your writing style to different brands and audiences.
- Strong communication and collaboration skills.
- Ability to work independently and as part of a team.
- A passion for storytelling and a creative mindset.
- Experience with Canva or other content design software
- Experience with project management software (Monday)
Bonus Points
- Previous experience creating videos either for your personal pages or for brands.
- Proficiency in utilizing social media analytics tools and platforms such as Facebook Insights, Instagram Insights, and TikTok Analytics.
- Proficient in utilizing creative platforms such as Capcut, Canva, and similar tools.
- Understanding of the mechanics of paid social and strategies for optimization.
- Experience with writing short-form video scripts
- Bachelor’s degree in marketing, social media management, communications or related field preferred but not required
- Experience with B2C social media management or content creation
- Experience with Facebook Ads (Meta Business Suite)
- Experience with Microsoft Office (Excel, Outlook) and Zoom
- Experience using Adobe Creative Cloud (Photoshop, Premier Pro)
- Experience using G-Suite products
What We Offer:
- Medical, Dental & Vision Insurance At no cost to the employee
- Supplemental, Disability Insurance
- Generous Paid Time Off
- Incredibly Fun Team Culture with Cross-Departmental Collaboration
- 401k with Company Match
- Career Advancement and Cross-Training Opportunities
- Amazing Training, On-going Support, and Professional Development
- Bonuses For Individual and Company Performance
- Paternity/Maternity Leave
- Competitive Pay ranging from $40,000 - $50,000 (DOE)
Job Type: Full-time
Pay: $40,000.00 - $50,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Professional development assistance
- Referral program
- Vision insurance
Schedule:
Application Question(s):
- If you haven't used Photoshop or Canva, are there any other equivalent design software you've used before, and how many years of experience?
Experience:
- Canva: 2 years (Required)
- Social Media Management: 2 years (Required)
- Social Media Copywriting: 2 years (Required)
Ability to Commute:
- Las Vegas, NV 89119 (Required)
Work Location: In person
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