Summary:
The Creative Manager will lead and oversee a team of designers while also being hands-on in the creation and execution of innovative designs. This role requires a strong ability to conceptualize and deliver creative assets, from initial idea to final execution, while ensuring high-quality, on-brand designs. The ideal candidate will balance leadership and creativity, guiding a team while maintaining a hands-on approach to design projects across multiple platforms. This is primarily a desk/office environment job role but will require visits to casino-resort and tavern properties occasionally for site visits, photo shoots, and other business and creative needs.
Essential Functions and Responsibilities:
- Create and design material in line with property and corporate expectations, for multiple casino-resort properties and 70+ taverns
- Produce and/or supervise the production of advertising and collateral materials for various properties with differing brand standards
- Oversee and review final deliverables from designers and production artists, including copy, ensuring designs and elements are consistent with campaigns, demographics and brand standards
- Work in high-volume department managing multiple projects at the same time while maintaining a positive work environment
- Supervise, support, and develop a team of graphic and multimedia designers, providing guidance, feedback, and fostering a collaborative, innovative work environment
- Manage the end-to-end design process, from initial concept to final deliverables, ensuring projects are completed on time, within scope, and at high quality
- Review and critique designs to maintain high creative standards and ensure alignment with the creative vision and brand guidelines
- Maintain and enforce brand standards across all creative outputs, ensuring consistency in visual identity across platforms and touchpoints
- Participate in the process of concepting creative in all mediums when required, including professional communications with other Golden Entertainment departments, and internal Account Coordination, Production and Property Marketing teams
- Plan, allocate resources, and manage timelines and budgets, balancing creative priorities with operational requirements
- Identify opportunities to streamline design workflows, improve collaboration, and enhance the creative process for greater efficiency and quality
- Ensure compliance with all applicable gaming laws and company internal controls, training, policies and procedures, including Title 31 and federal regulations, if they apply to the position
- Provide outstanding guest service in a timely manner to both guests and fellow team members that meets the company’s guest service culture standards
- Perform other duties as assigned
Qualifications
- 7+ years creative design experience with at least 2 years in a supervisory capacity
- Demonstrated problem solving abilities with creative, out of the box solutions
- Experience analyzing processes and procedures and developing corrections and/or new SOPs to make area of review more efficient and effective
- Thorough understanding and applied skills within the advertising industry and marketing principles, including traditional media, emerging media, LED signage, photography, videography, social media, etc.
- Well-honed leadership skills to make department management decisions and elevate decisions to senior leadership when needed
- Demonstrate excellent grammar, spelling, proofreading and punctuation skills and knowledge with a keen attention to detail in all written communications.
- Previous experience managing multiple brand standards at the same time preferred
- Proven experience providing high level of guest service, including service and communications with and to internal stakeholders and external vendors
- Highly skilled experience in Adobe Illustrator, Figma, Photoshop, or similar design platform required
- Experience working in project management system required (e.g., Workfront, Workamajig, or similar)
- Experience working within and administering asset management systems, internal servers, and other creative management systems
- Ability to access and input information using a moderately complex computer system
- At least 21 Years of Age
- High School Diploma or Equivalent required
- Ability to effectively communicate in English, both written and verbal
- Obtain and maintain all work cards as required by the company
- Verify right to work in the United States
Work Cards
Physical Requirements
- Occasionally push/pull up to 35lbs.
- Occasionally and/or carry up to 35lbs. at floor, knee, waist, and chest levels
- Occasionally Squat, kneel, reach, bend, twist
- Frequently sit and work at a desk or computer
- Frequently standing and walking
- Ability to communicate using in-person speech, radios, and telephone
- Ability to hear, understand, and distinguish speech and/or other sound in person
- Ability to distinguish between shades of color
- Ability to tools or equipment requiring a high degree of dexterity
Work Environment Potential Conditions
- Indoor office environment
- Occasionally subject to conditions that include:
- Smoke
- Noise
- Bright flashing lights
- Extreme Heights
Disclaimer
The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice. Must be able to perform the essential functions of the position with or without reasonable accommodation.
