Are you a seasoned Social Media Manager with a flair for innovative campaigns and measurable results? Join our team to lead and elevate our social media and marketing presence across diverse platforms.
About the Role
Location:
NYC or San Francisco (Hybrid work policy applies).
Relocation Support: Offered!
Employment Type: Full-time
Reports To: Sr. Social Media and Influencer Marketing Manager
Direct Reports: Freelance Community Coordinator and Content Creator
Key Responsibilities
Social Media Strategy & Content
Develop and implement cutting-edge social media strategies with measurable objectives.
Collaborate with the Sr. Manager and Creative Team to craft visual content strategies.
Platform Management
Oversee operations across Facebook, X (Twitter), Instagram, Pinterest, Google, YouTube, and TikTok.
Create engaging, on-brand content and manage content calendars.
Campaign Leadership
Conceptualize inventive social content campaigns to boost brand awareness, PR, and engagement.
Drive a consistent and compelling brand voice across platforms.
Collaboration & Networking
Partner with like-minded brands for innovative social opportunities.
Digital Marketing & Paid Strategies
Launch, test, and manage digital marketing initiatives.
Optimize affiliate, display, and retargeting strategies.
Develop strategies for both paid and organic search.
Analytics & Trendspotting
Monitor and analyze weekly KPIs (ROI, CTR, conversion rates, traffic, etc.).
Stay updated with digital marketing trends and best practices.
What We’re Looking For
Experience: Minimum 5 years in managing social media and marketing programs.
Skills: Strong in content creation, analytics, and cross-platform strategy.
Passion: An enthusiasm for driving brand awareness and engagement.