TikTok Shop Growth Manager – Beauty (Performance-Driven)
Global Beauty CareWe’re Hiring: TikTok Shop Growth Manager – Beauty (Performance-Driven)
Location: Hybrid
Type: Full-Time / Contract (Performance-Based)
We are looking for an elite TikTok Shop Growth Manager with direct, hands-on experience scaling our beauty brands on TikTok Shop. This is a results-first role for someone who knows how to turn trending beauty products into consistent, profitable revenue.
If you’ve built, scaled, and optimized TikTok Shop beauty businesses, managed high-performing affiliate ecosystems, and can confidently own revenue targets—this role is for you.
🎯 What You’ll Own (No Hand-Holding)
- Full ownership of TikTok Shop revenue and growth for our beauty portfolio
- Aggressive GMV, ROAS, and profitability targets—you are accountable for results
- Product and bundle strategy: identifying winning beauty SKUs, hero products, and high-converting bundles
- Affiliate domination: recruiting, activating, and scaling beauty creators and affiliates who consistently convert
- Content performance optimization: analyzing what content sells, doubling down on winners, and killing losers fast
- Smart capital allocation: investing marketing dollars aggressively but intelligently to scale profitably
- Daily performance monitoring: dashboards, metrics, and rapid iteration
- Staying ahead of TikTok Shop beauty trends, policy changes, and algorithm shifts
📊 Metrics You Will Be Measured On
- GMV growth and revenue velocity
- Affiliate-driven sales contribution
- ROAS and marketing efficiency
- Conversion rates and AOV (especially via bundles)
- Speed of testing and scaling winning beauty products
💄 Required Experience (Non-Negotiable)
- Proven success managing TikTok Shop for beauty brands (skincare, haircare, cosmetics, or wellness-adjacent)
- Demonstrated ability to scale TikTok Shop revenue, not just maintain it
- Deep understanding of TikTok Shop affiliates, creator seeding, and commission strategies
- Strong product intuition for beauty trends, UGC-driven selling, and impulse purchases
- Experience managing budgets and scaling spend while protecting margins
- Data-driven decision maker who moves fast and executes decisively
⚡ Ideal Candidate Profile
- You think in KPIs, dashboards, and growth levers
- You’ve launched products that went viral or consistently sold on TikTok Shop
- You’re comfortable being measured weekly and monthly on performance
- You treat the TikTok Shop like a business unit, not a side channel
🚀 Why This Role Is Different
- Real ownership, real budget, real accountability
- Opportunity to scale beauty products with strong creative potential
- Performance-based compensation opportunities tied to results
- Ability to move fast without bureaucracy
📩 How to Apply
Applicants must include
- Specific examples of beauty TikTok Shops or brands you’ve scaled
- Concrete results (GMV, growth %, ROAS, affiliate revenue contribution)
- A brief explanation of your TikTok Shop growth strategy for beauty
Job Type
- Job Type
- Full Time
- Location
- New York, NY
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