Are you a versatile marketing leader with a passion for startups, ready to take on a challenge and make a significant impact? We're seeking a dynamic Head of Marketing to lead our marketing efforts from the ground up! This is a unique opportunity to shape the future of our company and drive our growth to new heights.
What You'll Do:
π Develop and execute comprehensive marketing strategies that drive value and thought leadership.
π Own lead generation, ABM, and performance marketing, managing digital advertising strategies to boost brand engagement.
π Lead field marketing initiatives, including conferences and industry events, to enhance our brand visibility.
π Implement automation and analytical tools to measure and improve marketing effectiveness.
π Create compelling content and promote it through LinkedIn campaigns, drip campaigns, and outbound marketing efforts.
π Drive product marketing and branding initiatives, ensuring cohesive and impactful messaging.
π Build and grow our marketing department from the ground up, establishing key channels and strategies.
What We're Looking For:
β
5+ years of B2B SaaS marketing experience, ideally with a fintech or accounting background.
β
A proactive attitude and eagerness to embrace continuous learning in a fast-paced environment.
β
Demonstrated success in creating impactful content for social media and ABM campaigns.
β
Proven expertise in orchestrating and executing field marketing activities.
β
Strong analytical skills to measure and enhance marketing efforts.
β
Experience with building a marketing department from scratch.
Preferred Qualifications:
π― Background in fintech or accounting.
π― Experience in a SaaS company.
π― Creative experience in unconventional or βguerillaβ marketing strategies.
What We Offer:
β¨ A clear path to promotion for leadership and individual contributor roles.
β¨ A hybrid working environment.
β¨ Opportunities for personal and professional growth, including conferences and courses. β¨ Semi-annual company retreats.
β¨ A work-from-home stipend.
Ready to make your mark in an exciting startup environment?
π Apply now and join us on this incredible journey!