Digital Marketing Strategist
beBeeMarketerShare this job:
About The Role
As a seasoned Digital Marketing Strategist, you will be responsible for developing and executing paid media campaigns across multiple channels to drive demand and customer acquisition. This is a high-impact opportunity to join a global payments company and shape how we scale paid marketing efficiently.
Candidates with 7+ years of experience in performance marketing or growth roles, ideally in a high-growth B2B or tech environment, are encouraged to apply.
Key Responsibilities
- Lead the development and execution of paid social and digital marketing strategies to maximize operational efficiency of the acquisition funnel.
- Identify new channels, platforms, and tactics to unlock scalable and efficient growth.
- Serve as a strategic thought partner to senior leadership on paid growth strategy and investment decisions.
- Build and maintain effective relationships with agency teams and ad platform representatives to stay ahead of policy changes, feature updates, beta program inclusion, and to maximize performance.
Requirements
- Strong understanding of enterprise sales cycles, multi-stakeholder decision processes, and global buying dynamics.
- Proven track record managing multi-million dollar ad budgets across multiple channels.
- Data-driven mindset with ability to translate insights into action.
- Excellent collaboration and communication skills; comfortable working across global and regional teams.
- Ability to translate complex data into clear, compelling insights for executive and non-technical audiences.
- Comfortable operating in a fast-paced, high-visibility environment, balancing strategic leadership with tactical execution.
We offer a comprehensive benefits package to all our team members, including medical, dental, and vision care, EAP programs, paid time off, recognition programs, retirement, and investment options.
Qualifications
- 7+ years of experience in performance marketing or growth roles.
- Proven track record managing multi-million dollar ad budgets.
- Strong understanding of enterprise sales cycles.
We strive to create an inclusive work environment where every individual feels valued and empowered to contribute their best work.
Share this job:
Job Type
- Job Type
- Full Time
- Location
- Allentown, PA
Share this job: