Senior Digital Marketing and Strategy Officer

About the Company

Join a well-respected professional sports team dedicated to delivering outstanding experiences and engagement for fans.

Industry

Sports

Type

Privately Held

Founded

1972

Employees

51-200

Categories

• Sporting Goods
• Auctions
• Draft
• Features
• Free Agency
• Game Center Live
• Hospitality
• Ice Hockey
• National Hockey League
• New York Islanders
• News
• NHL
• NHL.com
• Photos
• Players
• Playoffs
• Scores
• Shop
• Sports Teams & Leagues
• Standings
• Stanley Cup
• Tickets
• Video
• Winter Classic
• Sports

Business Classifications

• E-Commerce
• B2C
• Mobile

About the Role

The company is on the lookout for a dynamic Senior Digital Marketing and Strategy Officer to be a pivotal part of its executive leadership team. This influential role is geared towards transforming the organization through innovative digital strategies, enhancing fan engagement, boosting revenue, and optimizing performance metrics. The ideal candidate will possess a strong foundation in digital marketing, data analytics, and technological advancements specifically within the sports or consumer-facing sectors.

The Senior Digital Marketing and Strategy Officer will spearhead initiatives across business strategy, marketing technology, performance marketing, and creative marketing. A commitment to building a data-driven ecosystem that enhances collaboration and provides actionable insights is crucial. Candidates should bring a wealth of experience—ideally over 12 years—in digital strategy, marketing, or analytics leadership positions, showcasing a successful history in leveraging data and digital innovations for organizational success.

Key attributes include a deep familiarity with digital marketing channels, martech ecosystems, and customer data platforms, along with proficiency in analytics tools and data visualization methods. The successful candidate will exhibit strategic thinking, outstanding communication skills, and a collaborative leadership style, complemented by analytical acumen and a blend of creativity and precision.

Success metrics for this position will include the establishment of a robust data infrastructure, the evolution of the digital marketing strategy, and enhanced collaborative efforts across the organization. If you're ready to make a significant impact, we encourage you to apply and be part of our exciting journey.

Travel Percent

Less than 10%

Functions

• Marketing
• Strategy