Social Media and Creative Marketing Internship

About the position

Responsibilities

• Assist in developing social media strategy: Meta (Instagram primary, Facebook secondary), X, LinkedIn, TikTok, and YouTube.
• Help maintain content calendars for all social platforms, ensuring consistent and timely posting.
• Master platform-specific features (Instagram Reels, TikTok, YouTube Shorts) and build guides to use as an internal resource.
• Stay current on social media trends, platform updates, and best practices to ensure our content remains relevant and trendy.
• Assist in monitoring social analytics and provide regular reports on performance, insights, competitive analysis, and recommendations by platform.
• Collaborate with the marketing team and creative agency to ensure social media initiatives align with broader marketing campaigns and seasonal/cultural promotions.
• Support the creative process in planning, shooting, and editing authentic, mobile-style UGC videos and photography optimized for social platforms (Reels, TikTok, YouTube Shorts) that will be captured onsite at QuickChek activation events and locations.
• Create quick-paced, engaging content that follows current social media trends and formats.
• Help develop platform-specific content strategies that drive engagement.
• Assist in developing compelling written content that reflects the brand's unique voice and connects to current and new audiences.
• Create visually appealing graphics and designs that maintain brand consistency while capturing attention in feed.
• Build a library of content assets that can be leveraged across multiple platforms and campaigns.
• Stay ahead of content trends and continuously refresh creative approaches.
• Assist in monitoring comments, messages, and mentions across all social platforms in a timely manner.
• Escalate customer service inquiries received through social channels, coordinating with the customer service and marketing team as needed.
• Identify opportunities to foster and drive an engaged QuickChek social community.
• Assist in bringing in-store marketing signage to life with excellence, including proof reading, store profiling, and signage allotment to all QuickChek stores.
• Assist in troubleshooting store signage fulfillment and reviewing, approving signage orders.

Requirements

• Enrolled in or graduated in fields such as Design, Marketing, Advertising, or related disciplines.
• Experience with social media management tools (Hootsuite, Sprout Social, etc.).
• Proficiency in creative design tools such as Adobe Creative Suite, Canva, etc.
• Proficiency with mobile video creation, editing apps, and basic video production.
• Understanding of each social platform's unique features, audience behaviors, and best practices.
• Passion for content creation and storytelling.
• Familiarity with the QuickChek brand.
• Ability to analyze performance data and adjust strategies accordingly.
• Strong communication skills and ability to represent brands online and onsite.
• Good organizational skills and ability to manage multiple priorities across various platforms.

Benefits

• Pay Rate: \$20/hour