VP, Digital, Global Partnerships

Who We Are

WWE® is an integrated media organization and the recognized global leader in sports entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, premium live events, digital media, and publishing platforms. WWE’s TV-PG programming can be seen in more than 1 billion households worldwide in more than 20 languages through world-class distribution partners including NBCUniversal, The CW and Netflix. In the United States, NBCUniversal’s streaming service, Peacock, is the exclusive home to all premium live events, a variety of original programming and a massive video-on-demand library. Netflix is the exclusive home for WWE programming around the world, other than select international markets. WWE is part of TKO Group Holdings (NYSE: TKO). Additional information on WWE can be found at wwe.com and corporate.wwe.com. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

TITLE: VP, Digital, TKO Global Partnerships

REPORTING TO: SVP, Partnership Marketing & Digital, TKO Global Partnerships

Role Overview

The VP of Digital will be the TKO Global Partnerships digital growth architect — an innovator who has built, scaled, and reinvented digital at the highest levels. This individual will lead digital across the Global Partnerships portfolio of partners — the strategy, the platforms and processes, the commercialization, and the innovation that power breakthrough brand experiences online.

The right candidate has directed and inspired teams on global RFPs, stood up departments after major new business wins, built the infrastructure for sustainable growth, and proven they can transform digital into a true business driver at scale.

As a member of the leadership team, the VP of Digital is responsible for shaping and overseeing all digital-first programs that deliver value to partners across the TKO Global Partnership portfolio — audience and content monetization, social strategy, channel management, content strategy, influencer and creator strategy, social listening and reporting, and emerging platforms —while setting the enterprise-wide standard for how digital drives business growth. They will guide senior executives and high-performing teams, ensuring every output reflects efficiency, innovation, and excellence.

This leader is relentlessly future-focused, pushing boundaries in digital to uncover growth opportunities for partners and for the Global Partnerships business unit. They anticipate needs before partners voice them, introduce bold ideas that move the needle, and consistently elevate the work. With deep expertise, sound judgment, and an ability to inspire, the VP of Digital ensures digital remains at the center of everything we do —and that the enterprise is always delivering groundbreaking, business-building digital marketing.

The VP Of Digital Is Expected To

Set vision and drive enterprise growth by architecting long-term digital and social strategies that unlock sustained commercial growth, expanded service offerings, and stronger market positioning for both the enterprise and its partners.
Lead and scale the digital department within Global Partnerships spanning digital commercial strategy, audience acquisition, influencer marketing, and commercial content strategy — building infrastructure and senior leadership capacity that enables the team to deliver world-class work.
Inspire and develop senior talent, cultivating a strong leadership pipeline, mentoring directors and managers, and shaping an inclusive, people-first culture that drives innovation and accountability.
Oversee high-profile, integrated workstreams across digital, social, and influencer marketing for partners setting the bar for creative excellence and measurable business impact.
Serve as a trusted senior leader to partners, confidently offering clear direction, innovative solutions, and thought leadership that cements TKO Global Partnerships reputation as a social/digital-first powerhouse.
Shape and approve organizational priorities through operational oversight, budgeting, and resource allocation to maximize efficiency, profitability, and ROI.
Stay ahead of the curve by identifying untapped platforms, emerging trends, and influential voices that expand reach and relevance.
Lead by example in modeling the enterprise’s values, positively influencing culture, and holding others accountable for excellence, inclusion, and growth.

Requirements

15+ years of proven global leadership in digital and social marketing within an agency setting and on the brand side, with a track record of building and scaling social-first teams and departments.
Expertise in social media strategy, content and execution at the highest levels, with deep knowledge of influencer marketing, paid social, community management, and emerging platforms.
Exceptional communication skills, with the ability to inspire teams, present compelling ideas, and build trust with senior partners and external stakeholders.
Experience managing large, multi-disciplinary teams, balancing delegation, mentorship, and visionary leadership to drive enterprise-level results.
Operational excellence, with the ability to oversee multiple accounts, set organizational priorities, and enforce high standards of creativity, efficiency, and execution.
Experience working in sports, entertainment, and culture, with a finger on the pulse of digital trends that shape how audiences connect and engage.

Per local requirements and in the interest of transparency, the hourly rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.

Hiring Rate Minimum

$180,000 annually(minimum will not fall below the applicable State/local minimum salary thresholds)

Hiring Rate Maximum

$240,000 annually

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