Experienced Ecommerce Social Media Manager

Summary

We’re a fast-growing direct-to-consumer eyewear brand based in Australia, and we’re looking for an A-player Social Media Manager who can build a clean, premium, and consistent social presence across Instagram and Facebook.

Your mission is simple: make our social pages look world-class — branded, cohesive, and aesthetically sharp — while posting high-quality content daily to strengthen trust, credibility, and community.

What You’ll Do

• Design a clean, modern, on-brand Instagram & Facebook page layout.
• Create and post 1 high-quality branded post per day (carousel, static, reel, infographic, quote, lifestyle content, etc.).
• Build polished story highlights (Shipping, Reviews, Styles, FAQs, Offers, etc.).
• Maintain a consistent brand aesthetic — fonts, colors, spacing, tone, and visual identity.
• Repurpose existing assets (photos, UGC, reviews, ads) into social-friendly formats.
• Create a monthly content calendar with themes, hooks, and brand messaging.
• Track engagement and adjust the posting strategy based on what performs best.
• Suggest new ideas to grow the audience and improve the brand’s social presence.
• Ensure the page feels premium and cohesive—like a top-tier eyewear/lifestyle brand.

We’re Not Looking for Average

We want someone who cares about design, understands brand cohesiveness, and puts effort into every post.

Someone who can make our page look trustworthy and premium — not cluttered or generic.

A true creative who takes ownership and wants to elevate the brand’s visual identity.

You’ll Succeed in This Role If You

• Have proven experience managing Instagram/Facebook for DTC brands (eyewear/fashion is a bonus).
• Are strong with Canva, Figma, or similar design software.
• Have a great eye for aesthetics — layout, spacing, colors, and branding.
• Know how to create content that builds trust and looks premium.
• Can manage a consistent posting schedule without being micromanaged.
• Communicate clearly and respond quickly.
• Can show examples of pages you have designed or grown.

To Prove You’ve Read This, Start Your Application With:

👉 “I am the A-player you are looking for.”

When You Apply, Include

• A short intro about yourself and your social media experience.
• Links to Instagram/Facebook pages you currently manage or have designed.
• Examples of posts you’ve created (reels, carousels, static designs).
• A quick explanation of your posting strategy for DTC brands.
• Your hourly rate or monthly retainer, plus availability.